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Garen Gary Srapyan

13 neighbors want Market [Scenes] – a dynamic dual projection and stage that hearkens back to Market Street's past on Market Street.

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About

THE SCENE: 
MARKET STREET 1920

Projectors wound, the houses packed. Trolleys and cars filled the street. Voices and laughter carried from every corner of Market. 

It is 7:30pm 
A flurry of steps rushed through the doors, quickly followed by darkness and utter silence. Suspense. At last, the curtains rose. 

MARKET STREET 2014

Since its early cinema glory, Central Market has carried a sense of identity for the city of San Francisco. However, since the mid 1970s, the area lost its momentum due to the disruptions from the large subway construction. Today, it has lost its identity. 

Foreclosures and empty leases are also reflected on the boarded facades. Those who pass through either to and from Civic Center and the Financial District reject the context. There is no proper infrastructure that would facilitate social gathering. 


HOW TO BETTER MARKET?

MARKET [SCENES] strives to reset the stage back onto Market Street and create a new mental map of Central Market. As seen in a play, actors take part in each scene and tell a story –Market Street users pass through and create their own Market narratives at MARKET [SCENES] through shadows and movement. Since the area has had a reputation of being unsafe and abandoned, the shadows will help neutralize the scene and treat everyone as active participants. 

The project harkens back to Market Street’s cinematic history in the form of dual digital projections. One projection is of the forgotten historic Market Street cinema district and another of the currently active San Francisco theaters. A simple light-weight fabric canvas/curtain, easily deployed on two existing light posts, veils the actors from the street scene and serves as the backdrop for historic Market Street scenes. The shadows of people passing reenact the 1920s cinematic stage. The site (between 6th and 7th Street) also offers a few boarded facades as projection surfaces for the showing of contemporary San Francisco theaters. These building projections expose and call to mind the neglect on Central Market. 

The stage consists of module of 2’x2’ and varies in height, ranging from 8” to 24”. The stage allows for flexibility of use, and welcomes the user to rearrange and adjust to their liking – becoming actors of the stage. 

MIDNIGHT ON MARKET

By day, MARKET [SCENE] becomes a living stage of street interactions. Onsite cameras snap and document these events as living proof that Central Market can still have a strong and engaging identity. 

By night, along with the projections of past and contemporary San Francisco theaters, MARKET [SCENES] forms into a living theater where past, present, and future converge into one setting. 

Community Outreach
MARKET [SCENES] aims to engage the different types of users (the residents, the passerby, and local theater companies) under one common stage. Shadows serve as a neutral ground where everyone becomes active participants in the project. It provides the infrastructure and space needed for social interaction between the users. 

We intend to hold workshops prior to opening to engage the users. Aside from the everyday users, we would reach out to local performers to help initiate the events. We also look to meet and engage in a conversation with local theater companies in the design as well as in the process of selecting scenes to project and help with bringing the theater culture back to Central Market. We’re open to the feedback and the prototype will be as much the outcome of the design team as from the workshop participants.

Potential Collaborators:

Orpheum Theater
Strand Theater
SF Cinematheque
Golden Gate Theater
Warfield Theater

Central Market CBD
North of Market-Tenderloin CBD
Hospitality House

Get Involved
If you like this idea, "me too" it to stay updated on it's progress. Feel free to share your insights in the "How can you help?" section. If you'd like to get involved with this project, let us know. You can fill out a volunteer form to help with the overall festival here.

Supporters All

Wynnek
Market Street Prototyping Festival
Anesta Iwan
Maria Judice
Tim McCormick
Sandrella Rose
David Bushnell
Rosanne Chan
Mona El Khafif
Dan
Anesta
Todd Larson
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Groundplay: The evolution of tactical urbanism
Wednesday, March 22, 2017, 6:00pm - 9pm
Exploratorium Observatory, Pier 15 (RSVP required)

Introducing Groundplay -- join us in celebrating the launch of San Francisco Planning’s Groundplay program at the Exploratorium on March 22nd at 6pm as part of their Conversations About Landscape speaker series. Pavement to Parks is merging with Living Innovation Zones and the Market Street Prototyping Festival into one citywide program called Groundplay.

Panelists include Deborah Cullinan, CEO of Yerba Buena Center for the Arts, Katy Tang, San Francisco Supervisor for District 4, Shawn Lani, Studio Director of Studio for Public Spaces at Exploratorium, and will be moderated by Kay Cheng and Ilaria Salvadori of City Design Group, San Francisco Planning Department.

RSVP to attend: docs.google.com/forms/d/e/1FAI...

Who Went?

Danielle Rose
Erik Schmitt
Hunter Franks
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Happy Hour Q&A
Wednesday, March 30, 2016, 4:00pm - 7:00pm
The Hall, 1028 Market Street, San Francisco, CA

Join us for a Happy Hour Q&A at The Hall! Come meet and mingle with the MSPF team and get a chance to discuss any questions you might have about your project submissions and ideas. The MSPF Open Call for new projects for our 2016 festival is open until Apr 15. We’ll also be joined by some of last year’s participants who can share their experiences. Bring your friends and prototype ideas and we’ll see you there!

Open Call info: marketstreetprototyping.org/ge...

Who Went?

Sean Stevens
Dan
Tom K.
Market Street Prototyping Festival
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Market Street Prototyping Festival

Calling all Bay Area citizens! MSPF is now accepting new project applications for our 2016 festival! Do you have an idea to make Market Street a more vibrant public space? We want to hear about it, submissions accepted now thru Apr 15.

marketstreetprototyping.org/ge...

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Posted Mar 2, 2016
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Market Street Prototyping Festival

Here's an in depth analysis of the 2015 festival from Gehl Studio San Francisco. "Makers on Market" summarizes key findings and insights from the Festival, identifies prototypes with potential of influencing the design of Market Street, and outlines a framework for using prototyping events as a way to engage members of the public in finding solutions to public challenges.

issuu.com/gehlarchitects/docs/...

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Posted Sep 15, 2015
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MSPF Community Meeting: Select 10 projects for incubation
Thursday, September 3, 2015, 5:00pm - 7pm
Center for New Music, 55 Taylor Street, SF CA 94102

Our work depends on you! YBCA values our community partners as primary stakeholders as we evolve and grow together. We believe that nurturing and deepening mutually-beneficial relationships with community based organizations, nonprofits, schools, local businesses, artists and creative problem-solvers is key to our interdependent success.

Join us! Participate in the process to select the 10 most successful prototypes--emerging from the pilot festival--for incubation. Together, we will identify the most forward-thinking, diverse citizen-driven solutions for re-energizing Market Street.

You can see the projects that participated in the April 2015 festival here: marketstreetprototyping.org/pr...

Who Went?

Dan
Tom K.
Market Street Prototyping Festival
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Market Street Prototyping Festival

Here are a few thoughts on the festival from the team at Neighborland - medium.com/neighborland/market...

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Market Street Prototyping Festival — The Neighborland

Tens of thousands of people travel down Market Street in San Francisco every day. Most of us simply mind our own busines…

medium.com/neighborland/market...

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Posted Jul 29, 2015
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Garen Gary Srapyan

We'd like to invite you to the [SCENE] on Market Street!

Visit us outside of 1020 Market Street (between 6th and 7th Street) this week on April 9-11, 2015 during the Market Street Prototyping Festival (10am - 10pm)!

See Market Streets through the eras and make your own 2015 Market Scenes!

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Posted Apr 7, 2015
Dan
Dan
Apr 9, 2015

Psyched to check this out today Garen!

Posted by Dan on Apr 9, 2015
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Market Street Prototyping Festival
Thursday, April 9, 2015, 9:00am
Market Street between Embarcedero and Van Ness

An open call for creative ways to improve Market Street yielded hundreds of submissions from citizens and organizations. Fifty of these submissions were chosen to create rough models, or “prototypes”, that demonstrate how their idea would work. From April 9th - 11th, Market Street will come alive with these ideas. Its wide sidewalks will be filled with temporary installations ranging from performances spaces, relaxation zones, dynamic art pieces, and more.

Come and walk the festival route, check out the installations, and tell us what you think. A selection of these designs will then move from prototype to reality, as part of our city’s Better Market Street initiative.

Who Went?

Steven Kahlich
Susie McKinnon
Max Hawkins
Melody Villavicencio
Cheyenne Maples
Tom K.
Lemon
Dan Sullivan
peepSHOW
Alvin Shiu
Garen Gary Srapyan
Paul Pillitteri
Timber Valley
Galen Maloney
Maria Judice
ATLAS Lab
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Garen Gary Srapyan

Pixels, Modules, Voxels, Cubes? Let us know what we should call our modular pieces!

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Posted Jan 27, 2015
Dan
Dan
Jan 29, 2015

Pixels is friendly, but perhaps too techy. Bench-lets?

Posted by Dan on Jan 29, 2015
Garen Gary Srapyan
Garen Gary Srapyan
Feb 17, 2015

Great idea Dan! Thanks for your input!

Posted by Garen Gary Srapyan on Feb 17, 2015
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Garen Gary Srapyan

Below is an updated diagram of market[scenes]. Our team decided to develop one pixel that's able to turn into a stacked projections screen, clustered to become a stage for performances, and finally arranged for audience seating. We will be developing special treatments for each of the three scenarios. Screen, stage, and seating all-in-one! Three for one deal here at market[scenes]! :-)

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Posted Jan 27, 2015
Dan
Dan
Jan 29, 2015

Love it

Posted by Dan on Jan 29, 2015
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